Top 3 Tips to Get Your Video Marketing Strategy Ready for 2019
If you own a smartphone, you have been consuming video content in almost every single task you do on your phone during your waking hours. For example, a quick scroll of your Instagram feed will give you a tour of Insta stories, popular videos from influencers you follow on IGTV, carousel ads from brands in your feed, and instream video ads as well. Video has seeped into all avenues possible!
In fact, in our mobile-first world, research has shown that the internet is set to catch up to television in 2019 in terms of hours of video watched. According to a study, people will be spending 2.6 hours a day online, and 2.7 hours a day watching the tube in 2019. The study also reports that an average person will spend 45 minutes of her time on the internet watching mobile videos in 2019. As a marketer, you wouldn’t want to miss out on that low-hanging fruit.
